KAPUA'S PASSION FOR SKINCARE Kapua Browning founded Honua Hawaiian Skincare in 2015, when the demand for her Hawaiian crafted products grew beyond her treatment room. Born and raised on O‘ahu as an avid surfer and beach girl, Kapua began to notice sun damage and pigmentation in her own complexion as early as her 20’s. In an attempt to take care of her skin, she became passionate about beauty and began to train in aesthetics and learn about traditional Hawaiian healing and medicinal herbs. After a decade of experience as a licensed esthetician, and extended training in herbalism and product development, Browning began the building blocks for her own hand-crafted skincare collection, Honua Skincare.

HER PASSION FOR CULTURE The creation of Honua allowed Kapua to share her love for Hawaiian culture, botanicals and aesthetics with the world. Growing up around Hawaiian music, hula, language and the aloha spirit inspired her to infuse these traits into her brand. She aims to put “aloha”, or love and compassion, into everything Honua.  

THE FAMILY BEHIND THE BRAND & THEIR JOURNEY Honua is a family owned company with Kapua at the forefront. Her husband, Brandon, is equally as passionate about Hawaiian culture, and has the drive to share it with the world. They have four children ranging from 5-18, who were raised in Hawaiian culturally based schools. The family had to move away from Hawai‘i in 2014 due to the economic hardships that many Hawaiian families face. However in June 2021, they were able to move back to Hawai'i permanently. Kapua has returned to the farms of Hawai'i and continues to help Honua source and grow the best and most effective ingredients.

Honua Hawaiian Skincare

Earth, Land, Foundation

EARTH, LAND, FOUNDATION Mama Honua (Mother Earth) is the heart of our company and where our botanicals are born. Our products are filled with Hawaiian botanical magic, so we decided to give credit to the true creator of our skincare line.

ALOHA DAILY Honua offers a new experience in skincare. Our daily facial ritual not only transforms skin, but allows customers to experience a touch of aloha daily. From formulation to production, we incorporate the spirit of aloha and it shows in our products. We share this special message on the inside of every Honua box so that our customers can also incorporate aloha in to their daily lives. The “Honua Glow” is contagious and is attributed to both the daily care of the skin and soul!

TRADITIONAL WISDOM: FROM THE ROOT Our innovative products combine traditional Hawaiian healing botanicals and methodologies, with modern skincare technology. Focusing on the root cause of major skin conditions, we have developed a single line for all skin types.

THE LĀ’AU Our “lā’au” or Hawaiian healing botanicals, are the reason we are able to effectively treat the skin without the use of lab created chemicals. Some of these superstars are, ‘Olena, Noni, Alo Alo, Kukui, Kamani, Kalo, Wai Niu, ‘Awa and Laukahi. These skin loving lā’au are filled with vitamins, minerals phytonutrients and fatty acids, and are some of the most potent antioxidants available. We believe that some of the magic also lies in the soil where these plants are grown, so our ingredients are sourced from as many Hawai‘i farms as possible.